E1:  Jessica Rhodes

In the premiere episode of Handshakin', Matt is joined by Jessica Rhodes of Interview Connections, and the two talk about:


​• The importance of personal branding, and how essential it is to growing business.


• How being relatable can land you more clients than being the best.


Actionable Branding Tip of the Episode: Start creating short, fun and informational videos that give people an impression of who you are while helping them push their business further.

E2:  Andy Paul

In episode two of Handshakin', Matt is joined by Andy Paul of the Accelerate podcast (http://www.andypaul.com/), and the two talk about:
• Jump starting your personal brand with a book built out of your blog posts.
• Providing samples of your content to get people to opt-in to email lists.
​Actionable Branding Tip of the Episode: If you’re nervous about creating your own content, start sharing content you’re interested in! It’ll help you build a network of followers with mutual interests.

E3:  Corey Coates

In episode three of Handshakin', Matt is joined by Corey Coates of Podfly, and the two talk about:

• The ins and outs of hybrid branding, mixing personal and business branding

• Making your personal life public to create authentic bonds with people

​• Actionable Branding Tip of the Episode: Get a professional headshot done ASAP.

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E4: Mark Asquith

In episode four of Handshakin', Matt is joined by Mark Asquith of Podcast Websites, and the two talk about:

• How Personal Brand Optimization is a journey, not a destination

• Facebook Live and the future of great content

​• Actionable Branding Tip of the Episode: Figure out what type of content you like making most, and make more of it!​

E5: Kim Hansen

In episode five of Handshakin', Matt is joined by Kim Hansen of Signl, and the two talk about:

• Being able to defend your opinion online

• Not being afraid of being angry

​• Actionable Branding Tip of the Episode: Have a researched opion on something recent to connect with people